Customer-centricity: Where the Future is Created | KPMG | GLOBAL

Customer-centricity: Where the Future is Created

Customer-centricity: Where the Future is Created

Customer demands and expectations are constantly evolving and are the top triggers for business transformation. Customers today want not only value, but constant accessibility and personalized products and services. Yet many organization’s business and operating models fail to match up to today’s customer expectations. You need to put customers at the center of all aspects of your strategy, business model, and operating model decisions in order to continue to deliver on value propositions.

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