Against a backdrop of significant overcapacity in the steel sector,slowing economic growth in China and swooning commodity prices, metals producers around the world now face intense competition.
With prices coming under pressure and new capacity continuing to come online, competitive pressures are rising within the metals sector. Not surprisingly, metals organizations are keenly focused on driving cost efficient sales growth to win in this new competitive environment.
To drive the next wave of growth, metals organizations are investing into new technologies, markets, alliances and innovations.
“The competitive environment is pushing metals organizations to increase their focus on the development of new products – such as ultra-light alloys – and to adopt new manufacturing technologies that could help respond to emerging needs in the market and stricter environmental regulations.”
- Eric Damotte, KPMG Global Head of Metals