Dr. Nguyen Cong Ai

Office Senior Partner (HCMC), Deal Advisory, Strategy

KPMG in Vietnam

Dr. Ai has been working for KPMG since 1998, in Slovakia and Vietnam of which he has been involved in providing market entry advisory services to many international companies seeking investment opportunities in Vietnam.

Dr. Ai’s expertise lies in in strategy formulation, market feasibility study, strategic business location analysis, acquisition target identification and analysis, commercial due diligence and assistance with investment licensing and post-licensing compliance.

Being in contact with Government Agencies, the State Bank of Vietnam, local banks and business communities throughout Vietnam for years, Dr. Ai has extensive business and government network

Relevant Industry Experience

Dr. Ai has managed a portfolio of clients in various industries. Some of his recent projects with construction and target search include:

  • Led an engagement on Enterprise-wide transformation strategy for a leading underground construction company in Vietnam
  • Led the team to conduct market research on Vietnam construction market for a leading construction and engineering contractor from Hong Kong
  • Led strategy facilitation assistance for one of the leading real estate operators in Vietnam to expand into residential and commercial  projects
  • Led the team to conduct a CDD on a Target operating in the budget hotel segment with geographical coverage in Vietnam,  Cambodia and Myanmar
  • Lead the team to conduct a market research on the cement market in Vietnam and a CDD on a potential target to assist major  Czech Bank in their funding decision
  • Managed the team to conduct a CDD on a Target operating in pre-engineered building industry and maintenance services for  investment purpose of a major Japanese corporation
  • Conducted an extensive market study of two major high-end retailers operating in HCMC for a leading Japanese retailer
  • Assisted a major Hong Kong PE house in visioning development outlook of Vietnam’s internet ecosystem, including a deep-dive  analysis into several consumers sectors such as Ride-hailing, E-commerce and E-payment
  • Assisted one of the leading power and distribution transformer manufacturers in Korea to search for potential transformer producers  in Vietnam for M&A purpose
  • Led a target search engagement in the M&E sector, including identification of manufacturers and distributors of products such as  inverters, motors, uninterruptible power supply, substation systems (including transformers and switchgears / switchboard / panel  board) in Vietnam for a major Japanese engineering / electrical producer
  • Led the team to assist a tube manufacturing company in expanding its manufacturing base and distribution capability in Vietnam through M&A plan
  • Involved in 15+ projects assisting clients in finding potential distributors and targets for business partnership in Vietnam
  • PhD in International Business, University of Economics, Bratislava, Slovak Republic

  • MA in International Economics