2014 Insurance Industry Outlook Survey

2014 Insurance Industry Outlook Survey

Revolution, not evolution

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The insurance industry faces a potential upheaval that could challenge incumbents and remake the industry in a new form. To win in the marketplace, companies need to think in terms of revolution, not evolution. 

That was our thinking when, in Q2 2014, KPMG surveyed 95 senior insurance executives in the United States to obtain a clear and up-to-date view of the industry. What we found out was this: evolution is happening – not revolution – and that evolution has only just begun.

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