Chris Pole and Allan Graham from KPMG Restructuring have been appointed Joint Administrators to Trod Limited, an online toy retailer which trades under the names of Buy 4 Less, Buy For Less, Buy-For-Less-Online, 247 Toys and Global Trader.
The Birmingham-based business sells branded toys through multiple online market-places along with its own websites. It employs approximately 60 members of staff from its base in Rednal, Birmingham; there have been no initial redundancies as a result of the administration.
Commenting on the appointment, Chris Pole, director at KPMG and Joint Administrator, said: “The Company has experienced significant trading difficulties over a number of years, incurring losses which have ultimately proved to be unsustainable. We will be trading the business as a going concern while we seek a buyer for the business and its assets. We would advise any interested parties to contact the joint administrators as soon as possible to express their interest.”
Interested parties should contact James Portwood at KPMG on 0115 9353429 or firstname.lastname@example.org
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