Challenger banking results

Challenger banking results

KPMG’s inaugural Challenger banking benchmarking report, The Game Changers, looks at the financial results of Challenger banks and reports on the key trends behind them. It suggests the Challenger banking sector is outperforming bigger players in terms of growth and returns, but that there are hurdles ahead.

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Challenger banking results
  • Challenger banks rely heavily on differentiating themselves from their competition through brand, distribution, culture, product and cost
  • Based on our research, challengers are outperforming the Big Five banks in terms of growth
  • There are lessons the big banks can learn from the challengers – especially when it comes to culture 
  • If the challengers want to continue to grow they need to either consolidate to scale up, or further differentiate themselves from the competition

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