Unlocking the potential of young people by helping them build accountability for their communities and future careers.
Unlocking the potential of young people
Today’s young people are tomorrow’s business, government and society leaders.
At KPMG, we want to unlock the potential of young people by helping them build accountability for their communities and future careers.
We believe young leadership is an important contributor to social mobility and we want to enable young people from all backgrounds to shape their future rather than letting it be predetermined by circumstances outside their control.
In 2010, KPMG launched their first cross-border pro bono programme led by the UK firm. BRIGHT, the £5 million programme demonstrates our commitment to enabling our people to use their professional skills to ‘act local’ to support their communities, whilst striving to ‘act global’ to support the UN Millennium Development Goals.
BRIGHT leaves 97 percent of our people believing that they have made a real impact, 92 percent feeling challenged both personally and professionally and 93 percent keen to motivate others to follow in their footsteps
The local aspect of BRIGHT challenges our people to help drive economic, social and environmental change throughout communities in the UK. Our 'act global' aspect of BRIGHT brings together KPMG firms around the world and focuses on promoting a sense of empowerment in emerging markets that will help lead to economic growth.
The international community partners we work closely with are Restless Development, Child Helpline International and Fairtrade Africa. With them, we undertake mentoring, secondments and pro bono work. BRIGHT alumni often go on to act as champions and mentors to their successors, creating a lasting legacy of engagement.
In March 2014, KPMG became one of the sponsors of the first ever We Day UK, organised by Free the Children, an international youth-driven charity and social enterprise that educates engages and empowers young people to become agents of change.
Free the Children’s goal is to shift the world from ‘me’ to ‘we’ by inspiring today’s younger generations to become active local and global citizens who can bring about positive change through what they do, what they give, what they choose to buy and what media they consume.
Throughout the year, young people have to commit to supporting one global and one local community project a year in order to claim their place at the annual We Day celebrations.
KPMG in the UK has championed Enactus an international community of student, academic and business leaders. Enactus is committed to using the power of entrepreneurial action to transform lives and shape a better, more sustainable world, ever since its arrival in the UK in 2001.
Founded in 1975, Enactus is an international non-profit organisation that brings together universities and business to work towards a healthier, more prosperous and peaceful world. Guided by academic advisors and business experts, the student leaders of Enactus create and implement community empowerment projects around the globe. Their work not only transforms lives, but also helps students develop the kind of talent and perspective that are essential to leadership in an ever-more complicated and challenging world.
Alongside many clients, we have supported Enactus since its launch in the UK, both mentoring the students and acting as judges at an annual competition in which university teams showcase community outreach projects to business leaders. These programmes are designed to teach people in the communities the principles of market economics, financial literacy and business innovation and ethics.
More than 50 people at KPMG volunteered as mentors and over 40 partners and senior managers were judges at the 2014 competition, which was held London in April and won by a team from Sheffield University. That team now progress to the Enactus World Cup in Beijing in October, which is sponsored globally by KPMG.