Virtual Reality: A Game Changer for eGamers

Virtual Reality: A Game Changer for eGamers

18 November 2016, 3:15PM - 3:30PM, CET

Whichever way you look at it, VR defies normal business metrics and for very good reason – VR is unlike any medium consumers have experienced to date. Brand and business owners say we want to be involved but  how do we connect Virtual Reality to a business model that works for us?

Presented by: Martin Mc Donald (CEO, Parallel66)

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Whichever way you look at it, VR defies normal business metrics and for very good reason – VR is unlike any medium consumers have experienced to date. Brand and business owners say we want to be involved but  how do we connect Virtual Reality to a business model that works for us?

Presented by: Martin Mc Donald (CEO, Parallel66)

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