KPMG EMA Conference address new strategies to meet global and regional market challenges HH Sheikh Nahyan Bin Mubarak Al Nahyan, Guest of Honour
Dubai, October 2015: KPMG has held its senior EMA (Europe, Middle East and Africa) Partner Conference in Dubai to address the firm’s global priorities and discuss how best to respond to market challenges while meeting its clients’ needs.
His Highness Sheikh Nahyan Bin Mubarak Al Nahyan, Minister of Culture, Youth and Community Development - United Arab Emirates was the distinguished guest of honour at the conference.
Held every two years the conference brings together over 400 Senior Partners from across the EMA region.
His Highness Sheikh Nahyan Bin Mubarak Al Nahyan said: “The UAE has developed lasting international partnerships and we have sought people from abroad who are eager to apply their knowledge and skills to our growing infrastructure. We have encouraged entrepreneurs and KPMG itself began offering its professional services in our country just two years after our founding.”
John Veihmeyer, Global Chairman KPMG who flew from New York for the conference said: “One of the reasons we have decided to hold our meeting here in Dubai with partners from across the EMA region is because of the huge growth opportunities we see in the region.
“The Middle East is one of our fastest growing regions and it is very important to our business and especially when you consider the impact of Sovereign Wealth Funds from this region and other investments that are helping to drive both growth and impact at the regional and international level.”
He added: “The next three years will continue to bring change, caused by political, economic, social and especially technological forces. These are times when a single app can change an entire business model, require new expertise, approaches and processes to harness these disruptive changes for growth.”
There was also a panel discussion with senior KPMG client executives providing perspectives and insight on how the current business environment is affecting their organizations, views on High Growth Markets (HGMs) and how professional service providers can best support their business within that context.
Vijay Malhotra, CEO KPMG Lower Gulf said: “The UAE is the perfect setting for the KPMG EMA Conference. Few cities in the world have adapted to change like Dubai – which is one of the most dynamic hubs in the EMA region and globally. We are proud of the success of the firm here in the UAE and Oman. We have been here for over 40 years with a strong practice and we will continue to collaborate with the right partners to support the UAE’s growth story.”
One of the firm’s key strategic growth strategies is cyber security and in a recently published KPMG CEO Outlook Survey, half of the CEOs polled reported that they were not fully prepared for a cyber threat. Yet, cyber security was named by 20 percent of respondents as one of the top five risks—right behind the related issues of third party and supply chain risks.
John Veihmeyer added: “Public and private organizations in various sectors worldwide now openly acknowledge that cyber-attacks are one of the most prevalent and high impact risks they face. Dealing with the cyber threat is a complex challenge.
“As trusted advisors to governments and industry around the world, KPMG member firms are working to find smart, creative and forward-thinking strategies to address cyber security challenges.”
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The views and opinions expressed herein are the personal opinions of the interviewees and authors based on their personal experience working as Auditors in the industry and do not necessarily represent the views or opinions of KPMG International or any KPMG member firm.