The 2017 CEO Outlook: An ASEAN perspective is based on in-depth interviews with nearly 1,300 CEOs, leading some of the world’s largest companies. These CEO interviews provide unique insights into their strategic issues, their expectations for business growth and the challenges they expect to face over the next 3 years.
Technology will continue to play a critical role in whether a business survives in the long run. Market dynamics have changed as companies utilize Internet of Things (IoT), and customers adapt to new IoT-enabled services and products.
Based on our research, there are six big bets for disruptive technology: Digital labor, omnichannel, internet of services, journey to the cloud, software development at the speed of business, and next-gen IT operating model. These disruptors need to be strategically managed via innovation.
Industries across the board will be disrupted, which essentially means that the traditional playbook is obsolete. To thrive in this setting will require companies to adopt a sound strategy with a balance of innovation, opportunity and risk. Ultimately, business leaders should master the skill to anticipate tomorrow’s trends and be able to deliver solutions of the future today.
Datuk Johan Idris
KPMG in Malaysia
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