Commercial Due Diligence

Commercial Due Diligence

We conduct an analysis of the potential target’s market environment and competitive position.

We conduct an analysis of the potential target’s market environment.

For leading investors, whether financial or strategic, it has become common practice to conduct commercial due diligence to increase confidence in financial projections. In a commercial due diligence engagement, we conduct an analysis of the potential target’s market environment and competitive position.

We customise our work to individual client requirements, focusing on key issues crucial to the investor, for example the review and assessment of assumptions made in budgets and forecasts against market evidence and industry expectations. Furthermore, a commercial due diligence investigation enables the investor to both address potential market risks in the target’s valuation and recognise the target’s unrealised growth potential. Typically, commercial due diligence can address the following issues:

  • Market mapping, segmentation and sizing;
  • Demand drivers and key purchase criteria;
  • Customer base development and customer referencing;
  • Market positioning, business performance and sustainability of strategy;
  • Industry dynamics and competitor behaviour;
  • Pricing and margins, including projection sensitivities;
  • Revenue and gross margin modelling. 

While we work in close collaboration with our clients and management teams, we always give an independent and objective view of our findings. Core to our proposition is that we rapidly build the knowledge available on the business by independent research, as well as our extensive experience of sectors, leveraging both a national and a world-wide network of industry experts. A further differentiator is that we are very focused on the financial impact of our findings and can gain efficiency when working alongside our financial due diligence teams.

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