After decades spent developing their physical assets implementing systems, and making acquisitions, leading health systems are asking how they can best get a return on these capital outlays.
Attracting and retaining patients is hard. Getting people to actively and consistently choose your physicians and system for multiple needs over many years is a perquisite for profitable organic growth but its also a constant struggle. In most markets, people have multiple established systems and physician groups to choose from. To make matters worse, new entrants and business models are constantly presenting people with new places and ways to access information care and support.
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