KPMG Indonesia is pleased to announce the release of KPMG’s new AutomotiveNow magazine “Heavy load – What Western truck manufacturers have to deal with in Asia”.
While the Chinese market may ensure the very survival of European premium automobile manufacturers, trucks from renowned Western producers do not stand a chance in most parts of the “Middle Kingdom”. Same as in India local truck providers dominate the market. Commercial vehicle manufacturers that do not have a viable strategy for the booming emerging economies, may not survive without partners in the long term. This edition of the AutomotiveNow magazine looks at current challenges for auto industry players, particularly in the truck industry; and how companies can respond.
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