Africa Banking Industry | KPMG | GH

Ghana Banking Industry

Ghana Banking Industry

To succeed in today’s banking environment, bank executives need to understand their customers: their preferences, their channel usage, their needs and their satisfaction. That is why we talked with more than 33,000 retail banking customers spread across 18 different African markets. We asked them what was important to them in a banking relationship. We asked them what channels they currently use and what channels they would like to use. And we asked them how their current banks compared to their expectations.

1000

Related content

Africa Banking Industry

To succeed in today’s banking environment, bank executivesneed to understand their customers: their preferences, theirchannel usage, their needs and their satisfaction.

WHY THIS MATTERS

That is why we talked with more than 33,000retail banking customers spread across 18 differentAfrican markets. We asked them what was importantto them in a banking relationship. We asked themwhat channels they currently use and what channelsthey would like to use. And we asked them howtheir current banks compared to their expectations

CONTACTS

For additional information or assistance, please contact 

 

Robert Dzato

Tel. +233 (0)501 324 070

rdzato@kpmg.com

© 2017 KPMG, a Ghanaian registered partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative, a Swiss entity. All rights reserved.

Flash Alert is an Global Mobility Services publication of KPMG LLPs Washington National Tax practice. The KPMG logo and name are trademarks of KPMG International. KPMG International is a Swiss cooperative that serves as a coordinating entity for a network of independent member firms. KPMG International provides no audit or other client services. Such services are provided solely by member firms in their respective geographic areas. KPMG International and its member firms are legally distinct and separate entities. They are not and nothing contained herein shall be construed to place these entities in the relationship of parents, subsidiaries, agents, partners, or joint venturers. No member firm has any authority (actual, apparent, implied or otherwise) to obligate or bind KPMG International or any member firm in any manner whatsoever. The information contained in herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavor to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a thorough examination of the particular situation.

Connect with us

 

Request for proposal

 

Submit