Driving performance, strategy and business-making
The phenomenon of Big Data has changed the business world like never before. An important part of this transformation is the strong emergence of analytics to support the shift in modern enterprises from a process-centric viewpoint to one that is more data-centric and data-driven.
The data that surrounds the enterprise is being harnessed into information that helps inform, support and drive decision making in a timely, repeatable manner.
Certainly, the tools, techniques and processes that comprise the field of data & analytics are critical to improving standard, day-to-day data and transaction processing. However, it’s the implications of the second assertion – that leaders need to better deliver the “higher-value” business insights that drive strategic decision making – that make D&A even more central to the intelligent finance equation.
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