Greg Daniel AM

National Practice Leader, Social Media Intelligence

KPMG Australia

Greg is recognised as one of Australia’s most experienced marketing communications executives. A longtime investor in the internet communications sector Greg is at the forefront of KPMG’s Social Media Intelligence Group. In 2008 he founded SR7, with clients ranging across blue-chip listed companies, government, not-for-profit organisations and agencies. KPMG established a successful strategic alliance with SR7 mid-2012 which saw KPMG acquire SR7 early in 2014. Previously Greg has been CEO of the country’s most awarded ad agency, The Campaign Palace, and CEO and Deputy Chairman for 10 years of Clemenger BBDO. Additionally he’s held directorships with Tourism Australia, The Sydney Symphony Orchestra, NIDA, The Historic Houses Trust NSW and is currently a Director of the Australia Day Council of NSW. He was awarded the Order of Australia for his role as Chairman of the Communications Commission for the Sydney Olympic Games.

Areas of expertise

Advisory Analytics and Information Management IT Advisory in Management Consulting IT Advisory in Risk Consulting Internal Audit, Risk and Compliance Services Internet Management Consulting Risk Consulting Social media Technology

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  • Sydney, NSW, AU
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